I also think growth in Sydney will help them continue to grow their dominance nationally. St George prior to the merger and to this day are popular not just in the South Coast but all throughout country NSW and even QLD where they get solid crowds against the Broncos at suncorp. That was all built with a base in Sydney.Yes but this is where their brand comes into it, the Dragons are more popular than most Sydney clubs, there might be 1 or 2 who rival that. That's why I think they should use its brand to grow that dominance in Sydney while at the same time focussing on the South Coast, which is a smaller region and wouldn't take as much effort to sustain.
The Dragons have fans all over Sydney and they should keep using it to their advantage.